Green IT a Natural Fit for Enterprise Executives

More than just a passing fad, Green IT is a growing, global business concern that is significantly impacting how IT executives will make technology buying decisions now and in the future. According to IDC's U.S. Green IT survey, 80% of executives say that Green IT is growing in importance for their organization, and 43% say they consider a vendor's "greenness" when selecting their suppliers.

Additional Survey Findings

One half of survey respondents claim that “reducing their organization's environmental impact” was important or very important to senior management

42% of respondents said that IT will play a lead role or an important role in their organizations' efforts to reduce environmental impact

One-third of respondents rated an IT supplier's "greenness" as important or very important

81% of respondents identify green products' ability to reduce operating costs as the most important reason for considering a supplier's greenness

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