NICE Systems announced that a benchmark study on trends and best practices in frontline performance management indicates that a majority of companies do not use collaboration and gamification to improve employee engagement. Only 12 percent of companies actively solicit ideas from frontline employees, and less than one third set daily or weekly performance goals.
Organizations that use gamification from the initial, onboarding stage drive better business outcomes such as performance, engagement, and retention, according to the Aberdeen Group. While technologies such as gamification can be applied to focus the frontline every day, the NICE survey found that companies continue to motivate performance through traditional contests, and two in three companies run those contests less than once per month.
According to the NICE study:
-- Eighty-eight percent of companies run contests and competitions to motivate employees
-- Contest kick-offs and results are most frequently communicated through email (86 percent) and verbally (49 percent)
-- The most common rewards used in contests and competitions are trophies (78 percent) and financial incentives (57 percent)
-- Gaming mechanics are used infrequently, with only 31 percent of companies exploring some form of digital rewards.
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